Baskin-Robbins is known for its ice cream, but did you know there’s a hidden message in its logo? “The ‘BR’ in the Baskin-Robbins logo has a—not very well—hidden ‘31’ in it,” says Jaclyn Hesse, ...

Logos are everywhere, but how often do we really look at them? What seems like a simple design is often packed with subtle details, clever symbolism, and hidden meanings that most people never notice.

Add Yahoo as a preferred source to see more of our stories on Google. Vans logo. The internet is experiencing a collective mind-blown moment after a resurfaced discovery suggested that the Vans logo ...

But sometimes logos don’t speak loud enough. These iconic tech logos have hidden meanings that most of us have overlooked. Google’s logo consists of four different colors–blue, green, yellow, and red.

Logos are everywhere — on smartphones, cars, clothing, and almost everything else made by a company with an identity. Logos help with quick identification and mean something to a brand. They tell a ...

We’ve all heard of the FedEx arrow, but what other symbols are hidden in brand logos? In the spirit of our investigation into the new hidden persuaders, I’ve picked my six favourites. The science of ...

Look. And then, look again. Once more? Although Wendy's denied that it was a purposeful move, fans of the fast food franchise caught on that the word "MOM" had been designed into the collar. It's one ...

Brand logos are designed to catch the eye, stick in the memory, and represent the essence of a company. At first glance, they seem harmless—sometimes even iconic. But hidden beneath the clean lines, ...

Following is a transcript of the video. This is the logo for the sports teams at the University of Arkansas at Pine Bluff. At first glance, all you see is a lion. But take a closer look. You'll find ...