Outfitted in his famous blue cape, Underdog is one of the Parade's longest running characters that appeared in every parade lineup from 1965-1984.

Hello Kitty is celebrating the 100th Macy’s Thanksgiving Day Parade with a brand-new balloon design and a 23-piece collection ...

The balloon is officially returning to the Macy's Thanksgiving Day Parade for the first time in decades.

The new balloon will feature Bluey wearing her Christmas crown, from the fan-favorite "Christmas Swim" episode, in the Macy's ...

A Greater Cincinnati high school band will take on Macy's 101st Thanksgiving Day Parade next year, a surprise they didn't see coming.

Sanrio®, the global lifestyle brand behind beloved characters like Hello Kitty® and Kuromi™, announced today an exclusive Hello Kitty and Friends collection with Macy's to celebrate the 100th Macy's ...

The 2025 Macy’s Thanksgiving Day Parade will kick off at 8:30 a.m. Eastern Thursday in Manhattan, launching a three-and-a-half-hour procession of balloons, floats, and marching bands. The 2025 Macy’s ...

The 2025 Macy’s Thanksgiving Day Parade got people talking thanks to some of its delightfully random — and admittedly bizarre — moments. The introduction of the first-ever Labubu float, a series of ...

A holiday surprise was delivered early to Mason High School’s marching band as officials from the famed Macy’s Thanksgiving ...

It didn't get great reviews. The host was awkward on camera as he navigated the emerging medium. The musical numbers and ...