Adobe has long been at the forefront of all things content creation, with its comprehensive suite of programs catapulting creators’ businesses to new heights in both corporate and creative settings.

Much of the news and product updates Adobe dropped this week was, unsurprisingly, centered around generative AI. But while most of this year has seen massive leaps in image and video generation, Adobe ...

This is a breakthrough: A new AI tool lets your voice shape the sounds to match the scene. Most AI-for-filmmakers headlines fall into the camp of existential panic or overhyped promise. And every so ...

Plus, everything to know about the new Firefly AI image models, including Firefly 4 and 4 Ultra, which are out now. Adobe just dropped the next generation of its Firefly AI models. At its Adobe Max ...

The Adobe Firefly Video Model is now available in public beta. Firefly is the only IP-friendly and commercially safe generative AI model available right now. Update 2/12: Additional information ...

Adobe has introduced Custom Models in public beta for Firefly, giving you a way to generate images in your own visual style instead of relying on generic AI outputs. By uploading your own images, you ...

Adobe Inc. is improving its suite of artificial intelligence-powered creative tools with new Firefly generative AI models alongside a newly announced Firefly app. Today at the company’s Max London ...

Adobe MAX has always been a conference where the company puts creativity at the forefront. I’ve experienced this firsthand by attending U.S. versions of the event over the past few years. Last week’s ...

Making visually engaging videos has never been simpler, courtesy of Adobe's groundbreaking AI-powered Firefly Video Generator. The innovative tool converts static images and illustrations into ...